We rebranded the ARG Finance's services & website, designed niche-specific content, and marketing collaterals. We strategized their online campaigns that gave them an updated and more professional brand appeal to give them a competitive edge.
ARG Finance
Problem:
ARG Finance wanted to kickstart their content marketing initiatives, build online thought leadership in the Australian finance industry, and run targeted advertising campaigns to get better qualified leads.
Solution:
We crafted a rebranding, content marketing, and advertising plan for ARG Finance – Website design & development, Logo design, Marketing collaterals (advertisements, banners, letterheads, business cards, etc.), Facebook lead ads, Remarketing campaigns on Google AdWords, Lead generation optins, Email newsletters, Local SEO & citations, Blog set up and content (Articles, Guest posts, Infographics, eBooks, etc.), Influencer & editorial outreach, and Social media distribution. This gave them laser-focused reach in Melbourne and better leads.
Highlights:
– Getting TM featured on sites like SmartPropertyInvestment.com.au, JasonJots.com, etc.
– Revamping the brand with a professional looking, fully-functional, SEO-optimized website.
– Running blog
– Finance and Loan-related eBooks and Guides for lead generation
Tools Used:
Google Analytics, SEO Powersuite, Google Webmaster tools, Hootsuite, Buzzsumo, Facebook Power Editor, CorelDraw, Photoshop, Canva, Snappa, Aweber.
